Print FAQ
1. I downloaded the logo files, but I can't open them. How am I supposed to use the logos?
ANSWER: The logo files we've provided for print are in a format that not everyone will be able to open. But that shouldn't be a problem! If you are using a program like Microsoft Word, for instance, you will be able to incorporate the Cornell logo into your documents easily. Using the standard commands (insert, place, etc.) in Word, PageMaker, and other desktop tools, you'll be able to add the logo, position it, resize it, and change its orientation on the page. If, on the other hand, you are providing the logo files to a professional print shop for one of your print jobs, you'll be glad to know that these files are exactly what the shop will need.
2. The logos I downloaded are not large enough. What should I do?
ANSWER: Resizing an image is no problem when the file you are working with is in eps format--or any other VECTOR format. Unlike tiffs and jpegs, eps files are created to resize beautifully, without pixilation or other maddening side effects. All you need is the right tool to do the resizing. Most tools you use in your office will provide you with a way to resize graphics (for instance, Microsoft Word, Adobe InDesign or PageMaker, or Microsoft PhotoEditor all give you options). Please refer to the Help file for the tool you use for more information.
3. I downloaded the logo files for my department, but they are in eps format and I wanted jpegs. Why did you provide eps format?
ANSWER: We decided to provide the print files in eps format because this format provides the best quality for print use, and it gives you the most flexibility. In addition, eps files are easily resized without fear of pixilation or distortion. If you need a jpeg file, however, and you have no way of creating one from the eps files we've provided, you can contact us for assistance.
4. I have had no difficulty using my logo files -- until now. Today I tried to place a logo into a PageMaker file and I was surprised to find that the background wasn't transparent anymore. Can you help me?
ANSWER: PageMaker and other layout programs sometimes display transparent areas as white, but those areas actually print as transparent. Try printing the document to see if the transparent areas only appear white in display mode. If the transparent areas print as white, it may be necessary to make an adjustment to the logo file (specifically, to the clipping path). Please contact us if you would like our help in making this adjustment.
5. The Cornell logo looks purple rather than dark red when I preview it on my monitor. Why?
ANSWER: Questions about color display can be difficult to answer, because monitors across campus and elsewhere will interpret colors in different ways. Even if we all agree on the "look" of Cornell red in print, our monitors might interpret the same red to seem slightly purple, perhaps, or slightly pink. If you are not satisfied with the way the logo file appears on your monitor, you might want to take a look at your monitor's settings. For instance, is your monitor set to use good or excellent color quality? Your technical support staff can help you check this out.
6. When I print the Cornell logo, the color looks wrong. What should I do?
ANSWER: Sometimes the colors you get when you print a graphics file are different from the colors the graphic designer had in mind when she or he created the file. This can happen for a variety of reasons. To get the best results when printing the Cornell logo, one important thing to check is that you are using the logo files that have been designated for print. Files that were created for use on the web, for instance, may not give very good results when printed.
If you are printing the logo files we've provided to you for print and you still get unsatisfactory results, you may want to try printing the file on other printers, to determine if color shifts are printer-specific. If you don't see any problems with the printer you are using, but the colors still look wrong, please contact us for further assistance.
7. Our secondary unit name is long and needs to go on 2 lines. We would like the second line indented. I haven't been able to change the formatting of the text in the logo file. Can you help me?
ANSWER: The logo files are intended for use in the form in which they were provided. Please do not open these files in image-editing software and attempt to edit or reposition the text, or to cut and paste pieces of the signature. Likewise, when creating or modifying your letterhead, please follow the formatting instructions included in the letterhead (Word template) file. For more detailed information about the proper use of the Cornell logo and unit signatures, please refer to the Cornell University Style Guide.
8. I downloaded the Cornell letterhead Word template a few months ago and it works fine, but I don't like the fact that it's two pages. Usually my letters are just one page. Can I delete the second page of the template?
ANSWER: Yes, you can delete the second page of the (Word) letterhead template and save it as a one-page template. Or, you can download our new templates from the download page. We now offer both one-page and multiple-page letterhead templates. Please refer to the download page to see your options.
9. 1. We're still using the old Cornell logo on our department's web pages and on our print materials. Do we have to create new materials using the new logo?
ANSWER: Yes